What is the Best Time of Day to Sell on eBay?
So, What is The Right Time to Sell? Good question!
When it comes to listing on eBay and actually profiting from a sale, it’s actually a great deal more complicated than you’d think. Whilst for many it may seem like a simple point and click operation, the reality is when it comes to listing items for sale on eBay, there are a number of underlying skills required to make sure you get the most out of each listing.
One of the most important things to start with is the marketing of your product. Just like in real business, which focuses on targets, you need to focus on customers. The first thing you should know before you sell is who you’re going to be selling to.
From here, you can take advantage of one of the best marketing techniques. That’s selling when the time is right. Perhaps a weekend sale is perfect for your product? Maybe a three-day listing is the one to go for?
You’ll never know unless you do some market research.
Firstly – take a look at your product and ask yourself three questions, is it a seasonal product? Is it a kid’s product and finally, what’s the competition like?
Why would you ask those questions? It’s a great way to create a quick customer profile, and from here, you can decide as to whether or not now is actually a profitable time to sell your item. eBay is a cutthroat enterprise and if you don’t know what you’re selling, someone else will come along, purchase your item for pennies, and then resell it for profit.
It happens time and time again.
Seasonal Marketing is something that happens every day, and it’s a great tool to use on eBay. The rule is simple. If there is a demand for a product, then it’ll sell. This means out of luck if you’re trying to sell snow shoes in July. But there are exceptions to the rule, and one big exception is Christmas. Christmas is one of those times where people will buy anything if it’s a bargain. But be careful, Christmas is not your golden ticket to success!
Weekday Sales
Did you know that a great deal of eBay browsing actually happens at work? You’d think that people would be too busy working, but the reality is eBay is filled with browsers that simply have too much time on their hands. A weekday listing is a great way to target adults and office workers as well as stay at home moms.
Beat the Competition
When it comes to selling, eBay is so huge, that anyone could be your competitor. As a result, the first thing you should do after establishing a marketing profile is to look at the completed auctions on eBay. Find out how much products in your category have been selling for and more importantly, if they’ve been selling at all.
At the same time, take a look at the current auctions and ask yourself the question, “Is this the right time to sell?” If there is a lot of competition out there at the minute, sometimes the best advice is to simply wait a few days or a week because eBay is a fluid market and everything changes.